Tech Learner

And not only your logo, but also your website, brochure, business cards, and marketing materials.   Yes, colors do matter They communicate feelings and emotions. They represent ideas and thoughts. So before you create a logo or any other piece of marketing make sure you select the right colors to communicate a personality that accurately represents you and your business. Following are some generally accepted principles of color and the emotions they evoke. Keep them in mind when selecting colors to represent your business. White/Silver: purity, truthfulness, faith, contemporary, refined, wealth Black : seriousness, distinctiveness, boldness, power, sophistication Blue : authority, dignity, security, faithfulness, heritage, trust Brown / Gold : history, utility, earthiness, richness, tradition, conservative Gray / Silver : somberness, authority, practicality, corporate mentality Green : tranquility, health, freshness, stability, appetite Orange : fun, cheeriness, warm exuberance, ap...

  Entrepreneurs embark on costly business ventures without first looking into the form of business that would be most suitable for them given their business experience and financial capability. Deciding on what legal form your venture is going to take will spell the difference when you experience difficulty in your business later on. A businessman can choose from different business forms including sole or single proprietorship, partnership, or a corporation. Each of these legal forms has its advantages and disadvantages and a businessman should be well aware of their implications on his business venture. The sole proprietorship is the easiest business venture to put up because you only have yourself to disagree with. This means you can go ahead with whatever plans you have and you can implement them anytime. It means that when your venture succeeds then you will reap all the financial rewards of your business. The sad fact is that this can also be a disadvantage since it can also m...

  The constant ringing of telephones and a somehow mountainous pile of paperwork can slow down even the most organized start-up business or entrepreneurial venture. Yet for many, the cost of hiring a full-time Administrative Support Assistant is prohibitive and, for many people, simply impractical. Very few start-up businesses have the resources to pay employee-related expenses such as vacation pay, health insurance, retirement benefits, etc. Ignoring the never-ending stack of paperwork could result in holding back your new business before it has even started. A possible solution could be to hire a Virtual Administrative Support Assistant. More and more people are turning to these highly skilled e-professionals for help. A Virtual Administrative Support Assistant (V.A.) is an experienced executive assistant who has their own business, with her/his fax machines, computers, scanners, and telephone lines, not to mention a wide array of popularly used software programs, resources, and ...

  Website promotion You've already figured out that your small business needs a website to compete with the big boys and maintain every aspect of your relationship with your customers. But once you have your website up and running, you'll need website promotion ideas so that people know about your website. After all, no one will visit your website if they do know it exists. The first of your website promotion ideas is submitting your website to all the major search engines. Search engine traffic is a major draw to websites and most web masters will tell you that the vast majority of their traffic comes from search engine clicks. Most of the major search engines have a specific page you can use to submit your site. Once it is submitted, it will usually take a few days to a week before it starts showing up in keyword searches. Other website promotion ideas include advertising your website on internet message boards and discussion forums centered on subjects related in some way to...

Is your online business really serious about Internet customer service? When it comes down to it, excellent customer service is pretty much the only way to convert visitors to customers. You can also increase your ROI and improve online sales through excellent customer service. If you're serious about offering quality customer service, your best option would be customer service software. Customer service software allows you to reduce customer service costs and increase your conversion rate at the same time. You'll make your customers happier all the time, which will lead to more sales and an increase in ROI. Customer service software helps small businesses as well as large businesses by offering customer service messenger, support messenger.  They offer 24/7 customer service to customers and potential customers. They can also allow you to track customers online and track consumer behaviour online. Customer service software can offer live chat and/or animated avatar help, animat...

  Facebook This week, I'm presenting 26 little ideas to help you respond to complaints and difficult customers with much more ease. Customer Recovery ABCs. A ct as if every lost customers sales come out of your paycheck. B elieve the best of customers. Dont make the mistake of assuming most customers are out to simply get something for nothing. The truth is, less than 1% of customers contact companies with ulterior motives in mind. C  ommunicate with diplomacy and tact when you final answer is no and when explaining company policy. D  ont tell a customer she is wrong. Telling a customer they are wrong never makes them want to agree with you. It only pushes them more forcefully into their original position. E  mpathize with unhappy customers and allow this empathy to season your responses. F  ind a way to say yes to customers. Instead of saying no or telling the customer what you cant do, think critically about what you actually can do. G  ive a token item ...

  Getting a small business off the ground is hard to say the least. Here are some tips that will prepare the ground for a successful small business. Have strategic goals This is where the foundation for success begins. Know exactly where you're heading. What is the business going to look like in the future? How are you going to know when your business is a success? When you wake up in the morning, do you know what action you need to take to get you on the road to success? Take action to The difference between success and failure depends on the actions you take. Failures in life are people who know what to do, but never do it. Successful small business owners are people who take action on their ideas, people who never say, I wish I had done it. Look for feedback There's a saying that feedback is the champions' breakfast. During the early days of your business, you must constantly seek feedback on all aspects of your business. What's working? What's wrong? What needs ...

  You may have a small business idea, and you're sure to know that a small business idea can lead to great business success. The first movement is to think of an idea that would be appropriate for the business market. The next step, after coming up with the idea, is to put that idea into action. Of course, this is a very difficult step, and having the idea is just the start of the journey. After that, you'll have to face a lot of obstacles before you can carry on with your business project. This is just the beginning of this process, and there are a lot of questions you're going to have to answer before you start.  Some of the main aspects that you need to focus on when you have business ideas are the skills or abilities that can be poured into your business. without focus you cannot do anything. You're supposed to have a good team and concentrate on your business plan and go along with it.  Another vital step is to analyze the needs of a particular product or servic...

Why does every company need a CRM (Customer Relationship Management)?   First, let us define what a CRM is: the term Customer Relationship Management (CRM) software is a system that connects different parts of a company through customer relationships. Sales, Marketing, Accounting and Customer Service can all be linked together with powerful, centralized CRM software designed to retain customer loyalty, increase revenue, deliver consistent and efficient customer service and, finally, evaluate which customers to focus on. B asically, every company has customers, and every company should maintain some basic information about those customers such as names, addresses, purchases, contracts, invoices, etc. Therefore every company should have at least some basic “CRM Technology” to track and serve their customers. Even small businesses use Outlook, Quicken or other applications for this purpose.  . If you use Microsoft Outlook for your daily communications, calendaring, tasks and appo...

  Do you want to have great ideas? You could try waiting to see if they're going to pop in your head someday, and they could honestly. However, if you want a more systematic method that you can use today, there are three simple steps: 1. Get the knowledge in the area where you want the ideas. 2. Use an idea-generating technique. 3. Choose some of the best ideas from the results. Great ideas to start with knowledge If you had no knowledge of physics or mathematics, you wouldn't expect to come up with a new theory of relativity. You need some level of knowledge in the area where you want new ideas. It helps to have a lot of knowledge for truly great ideas. For example , to create a new transport device, you would like to have general knowledge in this field as well as more specific knowledge. This could include a little knowledge of all the current modes of transport. You might add to that a list of things that have been tried and failed, and a list of all the things people want ...

  Executive search firms regularly meet people who have decided to switch their careers. There was a time when you chose your profession and stuck with it until you retired, and many people still follow that path. However, an increasing number of people decide to give up their first choice and try something new. For many, it's a move to a new country, or an exploration of new skills, but for others, it's shifting the skills they already have to a new sector. If you're taking the plunge and moving careers, can you convince the executive search agency that it's all for the best? How do you show that you haven't lost any of your abilities? Career switching is a brave thing to do. It can affect your income, your hours of work, and even where you live. It's not a decision that people take lightly, and it's one that everyone sees differently. If you take a career break to travel or study, you should be prepared to make that experience a positive contribution to yo...

Facebook Twitter A year later, I now have quite a large portfolio of websites which are mainly health related and are what are called information portals. Over the next couple of years I am planning to add a lot more sites to this portfolio as I have been very pleased with the results from adsense so far. I am not trying to say that I make enough money to retire on, but I am looking at the whole thing as a long term project, as the domains mature and with a lot more promotion of each site, I am confident that within a few years I will not only be making a lot more money on adsense but that I will have a portfolio worth thousands. It is like real estate in my eyes and there would be many people interested in taking the sites off my hands. It would give them a ready made income without having to start from scratch like I did. I have to say that there is no way that I would sell however, why would I? I suppose every man has his price thoug Do you have the google ad sense code on some of y...

  Business is tough in today's world! Most small businesses go bankrupt or closed abruptly in the first five years. Over the next five years, many of the remnants will also pack up shop and lock their doors. Why are so many companies failing? The reasons lie in three main spheres. Those spheres of influence can be labeled personal, customer, and operations. The Personal Sphere deals with the personal motivation of the owners to start a business. For example, if the owner wants to start his own business, but is not willing to make the sacrifices necessary to make it thrive, they are at a disadvantage compared to other motivated businessmen. When a business starts for the first time, it often doesn't have a lot of money. Owners are required to sacrifice time, money, and happiness to be successful. If you can't do that, that kind of business is unlikely to thrive. Many times the owners thought they could cope with the hardship, but once the novelty of being your own boss is wo...